We Help Brands Turn Followers Into Sales.

We manage this growing list of social channels:

• Facebook
• Instagram
• Twitter
• YouTube
• Pinterest
• LinkedIn
• Snapchat (custom plans only)
• TikTok (custom plans only)
• Google My Business

Yes, although we recommend getting in touch with the team before you post as not to disrupt our scheduling of content or ongoing campaigns.

We welcome any number of client requested graphics. Hire our Graphic Design team to create the perfect graphics and animations for your social channels.

Hire our Visual Production team for a seamless experience to bring your brand vision to life. We can handle a wide range of photography and videography requests. Please contact us for a quote on pricing for your project.

Probably.

Social media marketing is an ever-changing medium that requires evolution over time. Back in the late 2000s, social media was an open playing field. Timelines were chronological, and there were no intentional limits on reach on content or posts. A brand posting its latest summer apparel collection for sale would reach nearly 100% of its audience.

However, a lot has changed since those early days, for numerous reasons. The critical thing to know as a brand today is that social media is now mostly a pay-for-play space. Organic reach hovers around 2-5%, which means that roughly only 3 out of every 100 people will see, interact, and engage with your content. This is particularly true for brands that post promotional content versus personal pages that regularly see double-digit engagement rates. This means that a broad and highly engaged audience is necessary to see consistent, positive results on social media, particularly Facebook and Instagram.

For more information on how these changes impact your brand’s potential reach, check out Hootsuite’s article on how the Facebook algorithm works.

At Blue Surge, we highly recommend combining paid and organic strategies to maximize social media’s effectiveness today.

Profile optimization is the process of improving the aesthetic of your social media channels through improved copywriting, image optimization, branding, and account settings. Custom graphics are available upon request from our Graphic Design team for an additional charge.

You retain full ownership of your social media channels before, during, and after working with Blue Surge.

No.

We employ proven, strategic growth methods that are winning solutions to build your following. Buying followers does not equate to sales and conversions.

Additionally, a high followers-to-low engagement ratio can depress the reach of your organic posts on the timeline, exacerbating the very problem you sought to solve in the first place.

Like most service-based industries, there is no set price on social media management, due to several factors, including:

• geography
• industry
• expertise level
• business model
• whether you’re working with an agency or a freelancer
• etc..

Our model is a combination of our hourly rate, the project’s scope, the level of engagement and interaction required, and how much custom content will need to be created. 

Every business has different goals, so we measure success by understanding first what your main objective is. Once we create that standard, our efforts revolve around meeting or exceeding the benchmarks we’ve created with your involvement. KPI’s or key performance indicators ultimately determine how your campaigns are winning or where there is a margin for improvement.

Yes. While you’ll have an overview of the content we’ll publish for you as part of your package, you can request a content review for approval. Changes should be made at least one week in advance; otherwise, you may not make revisions before it goes out.